Maybelline Lifter | Gloss Social Ad
Maybelline — Featured Product
Role
Product video editing
Delivered
Product Ads
The brief
The Maybelline Lifter Gloss vertical spot presents the lip product in a modern city-lifestyle setting with an emphasis on shade, finish and the confidence of the person using it. The creative objective was to make the product visually desirable while keeping the message readable in a short social format. It is a strong fit for beauty launches, creator campaigns and mobile-first advertising.
What I did
I brought together outdoor model footage, packaging close-ups, an applicator detail and the finished beauty look in a concise sequence. The pacing alternates lifestyle energy with tactile product shots, allowing viewers to register both the brand and the result. The vertical edit demonstrates how to make a cosmetic product feel personal and premium without slowing down the social feed.
Want one like it?
Send me your footage and a short note. I’ll reply within two working days.
